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Bartercard boosts luxe furniture brand with $2.5 million in extra sales

There’s plenty of pressure in retail to sell stock quickly.  Customers are always shopping for the latest look, especially when a new season rolls in.  Putting on a Bartercard Sale Day is one way to expedite sales while creating a great customer experience in-store, like Sydney brand Osmen does.  

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5 tips to drive business growth

Whether you want to scale up in leaps and bounds or at a steady incline, metrics are a critical part of tracking progress and success.  Want to chart your progress but don’t know where to start? Read these five tips to drive business growth and stay ahead of the curve.

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How to revitalise a business with Bartercard and secure shelf space nationally

Bondi Scrubs stocks to 72 retailers Australia-wide including City Beach and General Pants.  See what this iconic online brand did to land success and conserve thousands of dollars in a rebrand with Bartercard.

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Top reasons why SMEs run out of cash

More than half of all new businesses close in their first year and making it that far doesn’t make you fail proof.

Small and medium-sized businesses don’t have the deep pockets or backing that large enterprises do, which is why even short-term cash flow problems can sink a business with an otherwise promising future.

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Top Ways to Attract New Customers

The world is forever changing and standing out in a market that’s louder, faster and where customers are more discerning can be harder than ever.  Follow these tips to re-think your approach and attract new customers to your business every day.

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Why social selling should be on your radar

Gen Z is quickly coming up in the ranks as the next wave of shoppers to follow Millennials. 

It’s anyone born post 1998 and there’s a few common characteristics to consider when it comes to capturing this discerning market.   

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Ten emerging travel destinations around the world

Done every square inch of Bali?  Check out these Top 10 different travel destinations

In no particular order…

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Are you Paying for Discounting?

With such fierce competition and all consumers looking to bag a bargain, it’s no wonder they turn to discount websites such as GrabOne, Scoopon and Groupon for offers. Why wouldn’t you?

Daily deal websites charge a fee of approximately 15-20% of the sale price and stipulate that the offer presented must be at least 50% off the original sale price. 

It’s easy to think that by offering a discount you’ll attract new customers and they’ll leave happy because they haven’t paid full price, but discounts cost money, and not just to your bottom line.  

For example:

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2018 Top Business Trends

From AI to VR and the purchasing patterns of Gen Z (who’ve eclipsed millennials by $3 per year), these are the top business trends to consider in 2018 as the economy embraces everything digital.

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6 essential brand moves in today's market

The media landscape is changing at a rapid rate and businesses have to adapt to keep up.  Today the most successful brands are connecting to consumers in experience-based and collaborative ways. 

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