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3 tips to make the most out of 2017 in your business

3 tips to make the most out of 2017 in your business

Whether 2016 was a win or a wash out, the New Year is a blank canvas for a new start. We list three tips to get the most out of 2017 in your business, resolution free. 

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5 tips to make your brand shine through your website

Make your brand speak loud and clear through your website with these 5 tips!

There are over one billion websites world-wide and this number is growing daily. So how can you set yourself apart from a sea of competitors to attract new customers and increase sales?


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It's time to boost your marketing dollar through digital strategy

Remember the days when marketing was taking out an ad in the Yellow Pages and the local paper, some local letterbox drops and, if the budget was big enough, a smattering of local radio or TV advertising? Ah, yes – we remember them well!

Well, those days are gone…for good!
Yes but (there’s always a ‘but!’)…you’re saying – now we have the internet!

That’s true, but if the internet is the answer, then why are so many businesses pulling their hair out over the lack of results they’re getting from their online efforts?

The answer is two words – ‘digital strategy’.

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Five minutes with a Bartercard brand strategist

 

Sally Syle: Brand-strategist, Graphic designer and Illustrator

We spent five minutes chatting to the brand-strategist, graphic designer and illustrator who's using Bartercard to attract clients and build her brand up in its early days.

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How to Increase Your Brand Awareness

Businesses are always on the hunt for more sales to increase profit.
What all businesses must remember is that marketing begins with awareness. Buyers are more likely to make a decision to buy if the company is familiar to them. Consumers who are aware of your business are also more likely to be less price sensitive and make purchasing decisions quicker. Brand awareness will help you convert sales and maximise on the consumers you have already built relationships with.

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What 5 companies did to succeed in adversity

This week Bartercard is turning 25 and we’re not just celebrating our birthday, but businesses world-wide that have thrived in adversity, shaped industries and succeeded despite the odds.  

While many people think that starting a business in a recession or a faltering industry is a bad call, these companies went against the grain and showed that sometimes all it takes to start a global brand is finding a gap in the market and the right strategic innovation.  

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3 New Year resolutions for your business

2016.  It feels like each year comes around faster, but in a world steeped in new technology, nothing stays the same for long.  While 2015 revolved around a frantic shift to digital, 2016 will take the focus to the way digital interactions are playing out in the consumer space.  To keep up in a fast-tracked world, here are three New Year resolutions to consider in your business. 

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Boosting your marketing dollar through digital strategy

Remember the days when marketing was taking out an ad in the Yellow Pages and the local paper, some local letterbox drops and, if the budget was big enough, a smattering of local radio or TV advertising? Ah, yes – we remember them well!

Well, those days are gone…for good!
Yes but (there’s always a ‘but!’)…you’re saying – now we have the internet!

That’s true, but if the internet is the answer, then why are so many businesses pulling their hair out over the lack of results they’re getting from their online efforts?

The answer is two words – ‘digital strategy’.

Read More

How to escape an office-bound job and reach $300,000 in sales

Heidi Yi has just reached her 500th transaction on mybc and has coincidentally broken $500,000 in sales and spending on Bartercard combined (and $300,000 in sales alone). 

We spoke to the Sydney-based cosmetics entrepreneur about her two online businesses, and what we should all be doing to make more sales.  

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Why you should always stay on brand

Branding is essential because it is how you are presented and perceived in the marketplace.

In a nutshell branding is the quickest way for your business to convey what it is, and what it offers.

This is why communicating your brand consistently is conveying the best service to the market.

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8 ways to attract new customers

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