Most Popular Posts

Free eBook

Posts by Topic

see all

Follow Bartercard


Are you doing it right? Easy tips for successful networking

Written by Klara Vida on 07/01/2015 4:27:00 PM 0 Comment
With the festive season over it won’t be long until the networking opportunities start picking up again. So when they do you’ll be armed with the right tools to be the most successful networker in your field. This week’s blog offers quick tips for successful networking from one of our Bartercard Sales Consultants Karen Bailey – results guaranteed!

‘One of the key factors of being successful in business has always come down to networking with the right people. From creating introductions to building trust and reputation, networking is a core strength of successful business leaders. When people trust you they will buy from you and recommend you to people they know. Networking is equally a skill that can be learned, and the more people you meet at events the better a networker you will learn to be. But the most essential tip for successful networking is attending the right events – it’s really where it all starts.

If you spend some time researching local business events in your area, you will find many opportunities to network with the right people. If you are a tourism operator, look up your local tourism body and sign up to be notified with their upcoming events. Often there is an annual membership cost involved, but usually it’s a small price to pay in exchange for the valuable contacts you will make.

‘One of the key benefits of joining Bartercard is the networking events which provide opportunities for meeting local business owners within your region. Each Bartercard franchise holds networking events twice a month which are attended by members actively looking to do business. Seasonal trade shows provide the opportunity to showcase your product to hundreds of consumers. Another benefit is the relationship you will build with your Account Manager who will recommend your product or service to thousands of other members within the network. We regularly work with our clients to broker deals allowing them to move excess stock and achieve the highest value for their products. As a business development manager at Bartercard, I regularly meet with my clients over a cup of coffee to see how I can best support them – for me it’s all about building one on one relationships to develop credibility and trust. Bartercard is Australia’s largest business marketplace, and with that comes great networking.’

Easy tips for successful networking

1. ‘Research and attend local industry events. Bartercard franchises hold networking events twice a month inviting local business members which provide valuable introductions for local business owners. Regular trade shows also expose your product to hundreds of consumers.’

2. ‘Always carry a business card with you – you never know who you will meet on your way to the office or run into at the coffee shop.’

3. ‘Know how to market yourself well. Memorise a 30 second spiel which summarises your business to a tee and use this as a standard introduction at networking events.’

4. ‘Follow up useful contacts with a quick email letting them know if was great to meet them.’
5. ‘Connect with people online – networking is no longer limited to events. Sites liked LinkedIn are connecting people and creating business relationships in the digital space. If a new contact’s business has a Facebook page, Like it, or if they have a blog ensure you check it regularly. You may have the opportunity to comment on their posts or entries with industry advice, letting you to position yourself as an expert in your field.’


Karen Bailey is a Sales Consultant at Bartercard’s Gold Coast office.

This article contribution was written for and published in ‘Networking with Janet: 7 Secret Networking Tips Revealed’, presented by Janet Culpitt. For further information visit

Topics: Attend local industry events, Networking events, Bartercard franchises, Know how to market yourself, Useful contacts, Successful networking, Connect will people online

New Call-to-action