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How to Build a Brand That’s More Than Just a Logo

It might start with a name and a logo, but if there’s one thing the team at Bartercard knows, it’s that building a trusted brand is much more than just graphic design.

Building a trusted brand is critical in the digital age. Having a strategy and focus to help build trust in the right places can maximise your impact, your brand reach, and your market sway.

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Why social selling should be on your radar

Gen Z is quickly coming up in the ranks as the next wave of shoppers to follow Millennials. 

It’s anyone born post 1998 and there’s a few common characteristics to consider when it comes to capturing this discerning market.   

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